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Reviewing your sketchbook can provide insights into your development and inspire future projects. 54 Many student planner charts also include sections for monthly goal-setting and reflection, encouraging students to develop accountability and long-term planning skills. I was working on a branding project for a fictional coffee company, and after three days of getting absolutely nowhere, my professor sat down with me. It meant a marketing manager or an intern could create a simple, on-brand presentation or social media graphic with confidence, without needing to consult a designer for every small task. It is a digital fossil, a snapshot of a medium in its awkward infancy. She meticulously tracked mortality rates in the military hospitals and realized that far more soldiers were dying from preventable diseases like typhus and cholera than from their wounds in battle.